And not just because Beyonce and Jay say so. Call me a conspiracy theorist, but I believe there is a direct correlation between the food we eat and the increase in cancer as well as other diseases. Facts are facts and the fact remains that food isn't what it used to be. From processed food to all types of chemicals that are in our "organic" vegetables, what we are putting into our bodies isn't as nutritious as we think. The same goes for other cosmetic products. You'll notice more and more products are being listed as vegan or animal cruelty free, including VIDA, our new line of 10-free vegan nail lacquer. The word is spreading and why not treat yourself with the peace of mind in knowing that you are truly pampering yourself. Check out this article on Healthline.com to jump start your vegan journey!